After a project ends successfully you will have the option to export your backer’s data as a CSV file that can then be opened in any spreadsheet program. The backer report will include each backer’s profile name, backer number, email address, and their pledge details, including their shipping country. If you used Kickstarter’s Survey tool to collect information for fulfilling rewards, such as their shipping address and reward preferences, this information will populate in the backer report too.
Please note: Data in the backer report is likely to change for 7 days after your campaign ends successfully, while we work to collect pledges. After that period concludes the only changes would be if a backer is refunded by the creator, or if they change their survey answers.
The backer report allows you to organize and sort the information to meet your needs, you can:
- Sort and reorder by backer number, reward, add-on, pledge amount, shipping country, etc. This makes it easy to count different rewards, such as how many signed copies of your book you'll need, and so on.
- Make changes to backer information. Whether it be updating the shipping address, reward preference, or something else. Just make a note of it in the spreadsheet so that all the information is kept together.
- Add additional fields for any other data you may want to store. For example, you could create fields to note when you have packed and shipped rewards.
These are just a few examples of what you can do with the backer report, but you can organize and edit it to work for you. The exported CSV file can be opened in Excel, Numbers, or any spreadsheet program. If you don't have one yet, Google Drive is available to all, and has a free, compatible spreadsheet program. Check out their help section to get started.
How will my backers’ information be displayed in the backer report?
The backer report will list each backer alongside their pledge details, with one backer per row. Column A will show you their backer number, and in column E you’ll see their shipping country.
Column G is the base reward tier the backer pledged for, with column O onwards indicating any add-ons that may have been offered, followed by the itemization associated with each reward tier and add-on. An item could appear within multiple reward tiers, as well as in an add-on, so this is essentially checking off each item, and what quantity, need to be included with each pledge.
For example, a backer may have selected a base reward tier that included the item “Vinyl album”, and then also opted to add an extra two of this item as an add-on. As this backer’s pledge now includes three of the item “Vinyl album”, that number will be listed in the relevant item’s column on the backer export.
Below is an example of how column O onwards will appear for a project that included add-ons: