You can include images, videos and audio in your project description by clicking the image, video or audio icons at the top of the project description editor. Doing so will open a window that allows you to either upload your image and video files directly from your computer, or embed video and audio by pasting a URL.
Image specifications
Images must be 200MB or less. We accept most major image formats, but for best results upload one of our recommended file types: JPEG, PNG, GIF, TIFF, or BMP. It's best to scale your images to 700px or higher before uploading so that they'll appear properly on our site.
Animated GIFs
The above image specifications also apply to .GIF files. Due to the way these uploads are processed, not all animated .GIF files can be successfully uploaded or displayed. Instead of an animated .GIF file, consider using a series of images to illustrate your idea. Alternatively, you may be able to upload the animated .GIF file if you reduce the number of frames that it contains.
Video specifications
Project videos must be 5GB or less, while videos added to a project description must be 3GB or less.
We accept the following video file types: MOV, MPEG, AVI, MP4, 3GP, FLV, or WMV.
Note: We take the video file you upload and create a 640 x 360 (16:9 ratio) version to display on your project page.
For video encoding, use WMV format in Windows. On Mac, use H.264. In both cases, the key variable is the “bit rate,” so look for that box. If it’s measured in kilobits per second (kbps), try 1500 to start. If it’s measured in megabits per second (Mbps), try 1.5. If the file is too big: make that number smaller. If the quality seems bad: make it bigger.
You can also embed videos by pasting a URL from YouTube, Vimeo, etc.
Audio specifications
To embed audio, simply paste a URL from SoundCloud, Bandcamp, Spotify, etc.
If you encounter issues embedding audio from your Bandcamp page, you may need to use the URL for your page that ends in ‘.bandcamp.com’, instead of any custom domains you may have set up. For example, if you have a track hosted at ‘mymusic.singles/track/one’, but your Bandcamp pagename is ‘imakemusic’, the URL you would have to use would be ‘imakemusic.bandcamp.com/track/one’.
Live video stream
You can embed a live video stream into your project description while it’s still in its funding period, or into a project update at any time, using one of our supported platforms: YouTube, Twitch, or Facebook Live. For more information, check out our instructions on how to host a livestream.
It is important to note, however, that a project description can not be edited after the campaign ends, and it won’t be possible to edit an update after it is published.
Can I add alternative text to images?
Yes! When uploading an image to your project description or in an update, you will have the option to enter alternative text (alt text). This can be used to write a short description of the image, for example, “a small brown dog sitting on a purple chair”. Say what you see and be specific, but make sure to also keep it brief.
If your project is live or in draft, and you’d like to add alt text to an image already in your project description, you can do so by clicking the pencil icon in the top right corner of the image when in the editor. However, please note that after a campaign ends this will no longer be possible.
For images added to a project update, you will only have 30 minutes after publishing to make any adjustments, such as adding alt text.