Before a project can launch it may need to be reviewed by our in-house Trust & Safety team. If your project is queued for review this process can take up to three business days, and longer if additional revisions are needed. In light of this, we recommend planning ahead and building in extra buffer time when scheduling your project’s launch, to ensure you’re ready to go on your Target Launch Date.
What is Target Launch Date?
Target Launch Date is an optional section that you can fill in on the Basics section of the project editor. To use it, simply enter the date that you plan to launch and we’ll recommend when you should confirm your identity, provide payment details, and submit your project for review by.
Don’t worry, setting a Target Launch Date won’t automatically launch your project!
What is Launch Now?
Some projects may also be automatically reviewed by our system, making them eligible for Launch Now. Our Launch Now feature uses an algorithm incorporating thousands of data points to check whether a project is ready to launch — things like the project’s description, rewards, funding goal, and whether the creator has previously launched a project.
If a project qualifies for Launch Now, the creator can go live whenever they’re ready.
If a project doesn’t qualify for Launch Now, the creator will need to share the project with us for review before it can launch. We will make sure the project is in line with our rules, and verify that it’s a project with a specific, finite goal — we do not investigate a creator’s ability to complete their project. We may also offer the creator helpful feedback on ways to structure or present their project. This process usually takes up to three business days.
Our team may request changes to be made to a project draft, in which case it can take an additional three business days to review the requested changes after you’ve responded to our request.