We know about the dreaded feeling that comes after the initial excitement around the launch of a campaign slows down. Don’t panic. This “plateau” is normal for most campaigns and there’s a lot that you can do continue spreading the word:
- Ask friends and family to share your project with their networks. Getting your project beyond your immediate audience can only help.
- Activate any connections that you have with press or bloggers. Focus on outlets relevant to your project.
- Spice up your promotion strategy by hosting an AMA, adding a new reward, or just changing your messaging around your project. This post can help you think up some ideas.
- Learn from what fellow creators tried. Stay calm! No one can tell your project’s story and get people more excited than you can.